Employee engagement can be defined as how much an employee is dedicated and committed towards their work. It’s a relationship between the organization and its employees. An “engaged employee“ is the one who has a positive attitude towards the organization and its values and who is enthusiastic about the work. When the employees are engaged and connected by a clear, shared purpose, they are more likely to invest in the work they do. The employee has to care about the company and should be willing to work for the overall development and improvement of the company’s goal. This leads to a stronger commitment to innovation, company growth and an excellent customer experience. Employee engagement is very important in an organization as engaged organizations have double the success rate of those who are less engaged. If the employee’s morale is low and they are not happy, they will not be productive in their role. So, the business will suffer. On the other hand, if the employees are hardworking, enthusiastic and maintain a positive attitude towards their work, the business will be more successful.
There should be a clear and open communication channel between the employees and business for their career growth, well-being and impact on business. Communication is a key to employee happiness which is why many companies are encouraged to hold more regular check-ins and focus on strong feedback. A business must create a working environment where the employees themselves cares towards the improvement of business. Remember, a positive work culture will result in a healthy and productive work environment. It will promote competitive work environment and improvement. To sustain a positive work environment, an organisation must focus on building strategies for employee engagement. The organisation should focus on rewards & recognition, empowering employees and build a bond between the employees and organisation. This will result in positive impact on employee’s job performance and organisational profitability.